Raddwa Salam's profile

Avrodite - Visual Identity

Avrodite is a diet meal delivery service that uses high-quality ingredients to offer a range of healthy home-made meals designed to help busy people mantain a healthy lifestyle. Avrodite focuses on empowering customers to achieve their health and wellness goals by offering them ready fresh meals

Brand story:
Meet Hajer, a mother and a passionate nutrition expert who has a deep appreciation for the benefits of healthy living. Hajer noticed that people who lead busy lives struggle with keeping their healthy diet, so she decided to establish a home-made healthy meals service that empowers them to achieve their wellness goals. Her meals got popular and now it's time to promote her brand. 

Objectives: 
- Brand name.
- Brand identity: logo and packaging prints.

Brand name:
The name and the logo character symbolizes Hajer, the brand owner and the person behind those delicious meals. Since Hajer passionately prepares orders by herself, I suggested the name "Avrodite". A nutrition expert (avocado) and a mother (aphrodite) who prepares dite meals should definitely be called Avrodite !
Avrodite - Visual Identity
Published:

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Avrodite - Visual Identity

Published: